(You can connect your platforms
so that when you post on one, the post will show up on all :)
 
 
Once you've optimized your social media platforms for local searching for local areas, try the following:

1. Invite your current clientele to like your page(s).
2. Seek out and invite local businesses and people to like your page(s).
3. As your 'likes' increase, stay active on your page(s) to keep your fans engaged. (This can be a bit of work, but it pays off with people viewing, interacting and sharing your posts, as well as booking new appointments). 

Take a photo of every new client, and post it, along with a 'Welcome, new client, Rosco', etc.
Share funny pet-related photos or videos with your followers. (These can usually be found on your own news feed).
Ask your followers a question, or set up a poll, anything to keep them engaged, amused, and thinking positively about you and your business.

Get More Clients!
If you have local pet shops, vet clinics, humane societies, dog rescues near you, connect with them and ask them to advertise for you in return for the same favors. Building relationships with these businesses will give you easy access to customer bases that will most certainly require your services. You may also receive business from them as well.